Alloys, the non-traditional distributor is recognised for its outstanding commitment to the IT channel. Alloys have received an award from Fuji Xerox printers in recognition of their outstanding commitment and relationship. The award was presented to Alloys by David Borg, FXP Sales Manager, in May 2009 during a company meeting at Alloys Melbourne Business Centre.

Dave Guttmann, Alloys Director said "FXP have long understood the value of a selling distributor. This award cements that recognition. Our channel proposition of education, demonstration and solution building is significantly more potent for FXP than the other trinkets and trash programs that are widely available in the channel. We look forward to continuing our 15 year partnership with FXP, and we feel we must recognise, too, their ability to create programs that allow us to apply this non traditional approach."

David Borg, FXP Sales Manager added "Alloys have for a long time been one of our most valued partners. This award recognises their long term contribution as part of our sales channel and our sales strategy. Alloys consistently sell our offerings at a solution level and look for ways to maximise our products potential. Alloys non-traditional approach to distribution is highly successful and provides us with confidence that our products are being presented to the channel in the best manner. We thank Alloys for their continued investment in our products and continuing to push the envelope of what a distributor can provide"

Alloys attribute their success to their nontraditional approach, which includes greater flexibility, working closely with partners, and increasing their reseller knowledge base through a variety of programs tailored to enhance incremental business opportunities.

In addition, Alloys value add through initiatives such as ongoing training seminars, while their business centres in Melbourne and Sydney offer full showrooms for resellers to utilise.

About Alloys - The Non Traditional Distributor
With over 25 years experience in the IT industry, Alloys have a reputation for providing partners and vendors with more than traditionally expected from distributors. Based in Melbourne, with offices in Sydney, their services include distribution in a wide range of specialist divisions: Print and Imaging, Consumables, Document Solutions, Network Video & Security Products, Home Automation & Digital Entertainment and Finance solutions. In addition, Alloys provide valuable support in sales and marketing, as well as fully equipped demonstration showrooms, all part of their non-traditional service.

Alloys proudly distribute AcTI, Axis, Canon, Epson, EMC, Fujitsu, Fuji Xerox Printers, HAI, IQinvision, i2, JVC, Konica Minolta, Kyocera, Maxell Austrlia, Milestone Systems, Mitsubishi, OKI Printing, Pixford, PLLC, Samsung, Sony and Sanyo products.